BUILDING
MOMENTUM™
What if, instead of viewing the media landscape as a marketplace, your agency viewed it as a series of powerful, directable opportunities to create momentum within your message?
This is your Moment.
It starts with understanding consumer behavior. And identifying your communications and sales opportunities within the context of buying moments. Then we align media strategies across the ever-widening spectrum of vehicles to maximize your impressions and build momentum across your entire plan. Efficiently and effectively.
Effective Media planning and buying is still about getting the right message to the right people at the right times. That much hasn’t changed. What’s changing is how efficiently and effectively we’re now able to make that happen.
Reach. Frequency. Momentum.
H&L Partners’ full-service online and offline media capabilities in planning and buying don't end in rate negotiations on your behalf. We leverage a state-of-the-art technology stack to build a customized plan for you. And we provide the kind of media placement across digital and broadcast media once reserved for only the biggest players in the market.
With Momentum Media, you can pinpoint moments for maximum reach and frequency and capitalize on opportunities you may have never known existed.
Momentum turns the media landscape’s complex, interwoven series of moments into a place where our data-savvy, entrepreneurial-minded Media experts put leading-edge theory into action. Our philosophy employs tools that allow you access to the kind of media placement across digital and broadcast media, once reserved for only the biggest players in the market. Now, you’re free to pinpoint moments for maximum reach and frequency and capitalize on opportunities you may have never known existed.
Momentum, with the agility to turn on a dime.
Our performance-based, data-rich tactical approach liberates your communication plan, and allows us to add touchpoints to your media mix you may not have ever considered..
And because we can monitor results and adjust your spend with our industry-leading, customizable dashboard, often in real time, we’ll keep your focus on the efforts that perform the best.
Let us show you how to build momentum in your media.
Multicultural Expertise
We see the multicultural market as the general market (particularly with the younger generations) and ensure that our campaigns are rooted in truths across several consumer segments including, but not limited to, Hispanic, African-American, Asian, LGBTQ+, and more. Our team has vast expertise in leveraging media vehicles to reach our multicultural segments.
Our Capabilities
Media Strategy, Planning, Buying, and Analytics
Broadcast
Streaming Video and Audio
Digital Media
Programmatic
Paid Social
Paid Search
Addressable
Brand Partnerships
Events
Data Automation and Analytics
Our Integrated Media Experience
"We aren’t just media planners and buyers. We are media strategists and media creatives. There is a difference."
Meet the Team
|
Jeremy Cobb VP / Director of Digital Platforms |
|
Michael Ramirez SVP / Media Director |
|
Valerie Bailey VP / Group Media Director |
|
Rhonda Schweber Assoc. Media Director |
|
Michelle Loehr VP / Group Media Director |
|
Jacqueline Zolowicz VP / Group Media Director |
|
Tim Schatz VP / Director of Analytics |
|
Tiffany Fettig-Pante Group Media Director |
View more
Take a moment to meet our team members.
We don’t know exactly what occurs in a person’s upbringing to infuse them with the intricate analytics skills, innate cultural awareness, and incomparable market savvy to be a leader in this complicated, fast-moving field. We’re just glad we found a way to assemble them here at H&L.
With a physical footprint and practical experience reaching coast to coast, and an even broader passion for all things media, we’re ready to go to work for you.